Job searching has taken a new direction. It’s not about going to the job boards, finding the job opening you like, and then applying to it. That method will only have you waiting by the phone for a call that’s likely not going to happen. Today’s job seekers need to take a more proactive and interactive approach called job networking – and LinkedIn is a resource to help you do it.
When you’ve created an effective LinkedIn profile, it’ll help you get in front of the right contacts (recruiters, hiring managers, professionals in the field, etc.) who can lead you to the path of the next job opportunity. However, in order for it all to happen you do need a LinkedIn profile that communicates and displays the right information. Take a run through the LinkedIn Profile checklist below:
4) Offer your value statement through the Summary section.
Like the resume, your LinkedIn Profile should have a Summary at the top that highlights what it is that you have to offer and how that translates to value for the potential employer. While pronouns like I, me and my are not advised on the resume, on your LinkedIn profile it needs to take on a more conversational tone, so they are okay.
5) Make your Work Experience keyword-rich.
As you describe and highlight accomplishments on the job under Work Experience, think about relevant keywords to include naturally in your writing. The more keyword-rich your profile is, the more likely it’ll show up in search results.
7) Don’t let your Education give away your age.
Your education, which can include specialized training and certifications received adds value to your qualifications. When listing the information, take caution with dates. It’s not necessary to indicate when you received your degree from college – that can give away you age in some cases. Also don’t include anything that may be too dated. You want to show you hold current skills that are valuable to the profession, not dated skills.