Showing posts with label LinkedIn. Show all posts
Showing posts with label LinkedIn. Show all posts

Job Seekers, LinkedIn Will Guarantee Your Next Interview—If You Can Pass A Test

Kristin Stoller

Tired of applying for jobs and never hearing back? Job seekers, rejoice: LinkedIn announced the launch of a new pilot program Tuesday that guarantees candidates interviews with recruiters—if they can pass a test.

Through the new skills-based hiring program, called Skills Path, hiring managers at participating companies, such as Microsoft, BlackRock and Ralph Lauren, will identify the core skills candidates must possess to perform specific roles. Free LinkedIn Learning Courses will be curated around these core skills and offered to job seekers. When applying for jobs at these employers on LinkedIn, candidates will be asked to demonstrate their skills in a multiple-choice LinkedIn Skill Assessment, as well as in a video or written test. Those who pass earn interviews with company recruiters.

“I do think there are barriers for people to get their first shot at something. A lot of jobs will say you need two years of experience or four years of experience,” says Hari Srinivasan, LinkedIn’s vice president of product. “This will let you get your foot in their door and prove some new skills along the way.”

Pilot program participants—including Citrix, Gap Inc., GitHub, Gusto, Prologis, TaskRabbit, Wayfair and LinkedIn—are looking to hire for a variety of positions, among them customer service, sales development, data analyst, product manager, project manager, recruiting coordinator and supply chain coordinator roles.

Wayfair, which plans to use Skills Path to source candidates for recruiter roles, is searching for talent with strong communication and analytical skills, as well as resilience, says Ryan Gilchrist, Wayfair's global head of talent acquisition. He says the online furniture retailer will ask candidates to share their professional experiences, like a time when they failed to achieve a goal and how they handled the situation, or a time when they tried something new and what they learned.

Srinivasan says LinkedIn tested the first iteration of Skills Path last year when, trying to fill a customer service role in its office in Omaha, Nebraska, it removed traditional requirements, such as a bachelor’s degree or one to two years of prior experience, from the job posting. “We were blown away by the results,” he says. “Not only were we getting candidates with a completely different set of experience than we had before, but our hiring efficiency improved.”

 The product announcement is part of LinkedIn’s global skills initiative with Microsoft, which acquired the professional social network in 2016. Last summer, the two companies made a commitment to offering workers access to free educational resources and employers access to pre-qualified candidates, with a goal of helping 250,000 companies make a skills-based hire this year. 

Read the full Forbes article for more information

15 Tips for Using LinkedIn and Facebook to Find a New Job

by Gabi Casin

Today, recruiters and hiring managers are increasingly using social networks to find talent. This is why it’s essential to have a professional social media presence if you’re in the market for a new job (and important to manage the privacy settings on your social accounts you don’t want recruiters and hiring managers to see). Below are some general tips for using social media to job search, along with specific job-search tips for using LinkedIn and Facebook.

General tips

1. Put your personality on display

In addition to your educational background and professional experience, hiring managers and recruiters are interested in your lifestyle, hobbies, and the media you consume—such as books and articles in your field of work or study. At best, this type of personal information can be a decisive element for recruiters when deciding between candidates. And at least, being present on a social network and showcasing your personality and what makes you unique will allow recruiters to know more about you.

2. Search for and connect with employers

Social media is a great place to discover new employers and connect with them. For example, start-ups and tech companies are usually very present on social networks. Don't hesitate to send a short message or interact with companies that interest you via their social feeds. Maybe, someday, you’ll see a job opening at one of these firms, which could lead to an interview and ultimately a great job offer.

LinkedIn tips

1. Let it be known that you’re looking for a job

First of all, if you're looking for a job, make sure to let recruiters and your network know on LinkedIn that you're open to new career opportunities. If you indicate which job offers you’re interested in and your preferred location, LinkedIn will ensure that your profile is found in search queries when recruiters are looking for suitable candidates.

2. Expand your network

Widening your networking will improve your chances of landing informational interviews and job interviews. So, make sure to connect with fellow students, colleagues, friends, clients, and partners.

4. Be active

Don’t just sit around and wait for recruiters to reach out. Instead, share photos, articles, and social posts that you think are relevant and interesting. Or publish content yourself such as a blog on a topic in your field to highlight your expertise and improve your visibility. At the very least, make sure to link to any outside portfolio or blog that you host.

Facebook tips

1. Tidy up your public posts

Even if you already know this, it’s worth repeating since it’s so important: Don’t make intimate, personal photos or political tweets public on Facebook. Recruiters can, in fact, eliminate your job application if they consider that you’re posting inappropriately. So, scrub your public profile until it’s squeaky clean.

5. Pay close attention to how a company deals with criticism

How companies deal with negative comments on Facebook says a lot about their ability to accept criticism and their culture. Is there room for open dialogue? Is criticism taken seriously? Is criticism welcome? A company’s corporate culture is clearly evident in its communication with Facebook followers. Closely looking at this communication will help you weed out employers you don't want to work for, while pointing you in the direction of what could be your dream employer.

Read all 15 tips and the complete Vault article

 

 

 

 

 

REVEALED: The simple keywords to use on your LinkedIn profile that will have employers coming to YOU with job offers

By CARINA STATHIS 

Whether you're looking for a new job or are open to new opportunities, an Australian careers expert has revealed how to attract employers by using 'primary and secondary keywords' on your LinkedIn profile.
LinkedIn specialist Sue Ellson said the 'most important thing' to do is find and use the right keywords to ensure your profile is seen when an employer or recruiter is searching for potential employees.
Speaking to FEMAIL, Sue said it's vital to remember that LinkedIn is a major search engine database, and so it relies on words and connections to monitor your online activity and give you priority.
Further to using keywords, Sue said it's also important to network, use the specific words to outline current or previous occupations and qualifications to make your profile stand out. 

HOW TO USE KEYWORDS ON LINKEDIN AND WHERE TO PUT THEM ON YOUR PROFILE 

Primary keywords (job titles) to insert at the header of your profile 
A primary keyword is usually the occupation title you are seeking or the previous job you had, such as 'Career Counsellor', 'Supermarket Stock Filler', 'Vet Nurse' or 'Retail Assistant'
Find and choose a primary keyword to use in the header of your profile
For example: a Senior Human Resources Generalist (primary keywords) with a range of specialties (secondary keywords) 
Secondary keywords (job descriptions) to insert in the description and body of your profile 
Secondary keywords relate to primary keywords and describe the occupation, experience or qualification 
These keywords in your profile will give you the best chance for coming up in search results that are aligned with your primary keywords
Describe the range of specialties and duties relating to the job - such as Organisational Development or Event Management
Examples:
'Supermarket Stock Filler (primary keyword) at Coles with a range of duties involving managing supplies, ordering stock and assisting customers (secondary keywords)' 
'Vet Nurse (primary keyword) with experience in nursing horses, cows, dogs, birds, cats and rabbits (secondary keywords)' 
'Secondary School Teacher (primary keyword) with experience in event management (secondary keywords)' 
Choose secondary keywords to use throughout your profile - Read more on secondary keywords, more profile tips and the complete article

How to Connect With Recruiters on LinkedIn



Whether you're looking for a job or just want to keep your options open, connecting with recruiters on LinkedIn can help maximize your networking opportunities. Here's how to approach recruiters to improve your chances of landing your dream job, today or down the road.

How to Find Recruiters:

1. Use LinkedIn's Advanced People Search to find recruiters in your field. In the keywords section, type in your field of interest and "recruiter." For example, searching for "accounting recruiter" would result in a list of all recruiters who are currently working or have worked in the past with accounting. The next step is to check their profile, so as to be sure they still are in the field you are interested in and to connect with them.


2. Since not all recruiters are interested in networking (which could seem strange, but is still true, especially if they work for niche organizations or have moved on to different roles), another way to approach recruiters more confidently is to search by adding the acronym "LION" in the last name section of the advanced search discussed above. LION stands for LinkedIn Open Networker. This allows you to search for people who've expressed an interest in connecting, so chances of them accepting your invite are higher. 

Tips 3-4 and How to Connect with Recruiters

7 LinkedIn Job Hunting Tactics That Work

by Chad Brooks

 Landing a new job requires a lot more than just finding openings and applying to them.

To help job seekers get hired as quickly as possible, LinkedIn analyzed a group of more than 4,000 "super" job seekers, defined as LinkedIn members who viewed a job at a particular company and then joined that company within three months. The study examined what those successful job seekers were doing on LinkedIn during those three months of job hunting. Here are seven tips gleaned from the study:


  • Add new skills to your profile. Add relevant skills to your profile so recruiters looking for candidates with your background can find you. More than 90 percent of the people who found a job within three months had five or more skills listed on their profile.

  • Follow the companies you're interested in. Stay up-to-date on the latest news, participate in conversations and learn about new job opportunities. Among the people who found jobs in three months or less, 91 percent used LinkedIn company pages for research.

  • Add a professional profile photo. Adding a photo puts a face to a name and helps portray a friendly and approachable image. Nearly 90 percent of the people who were hired in three months or less had a profile photo.

7 Ways Your Resume and LinkedIn Profile Should Differ

By

At the core of your LinkedIn experience is your profile. As you complete it, you are prompted to include information for all of your educational background as well as companies and positions that you've held over the course of your career. Sounds pretty much like a résumé, right? Not so much.
LinkedIn is evolving and if you are a savvy job hunter, you will seize the opportunity to utilize its new features to your advantage.

When looking for a new job, you might be tempted to choose the "easy" way of simply cutting one section of a résumé after another and pasting them in turn into the corresponding spot on your profile. However, doing this demonstrates a failure to understand what social media is all about, and limits the information about yourself that you can convey. Both your résumé and LinkedIn profile speak about you, but they do so in at least seven different ways:

1. Résumés are limited in length to a page or two. Meanwhile, on LinkedIn you can use a personal branding statement that’s up to 2000 characters in your profile summary. Plus there is no overall constraint for the total length of your profile.

2. The etiquette of how you present yourself in these two media sharply differs. Résumés are formal documents – for instance, you would never see the pronoun "I" in a well-written résumé. While you should view LinkedIn as a business site, it is social. Rather than you conveying information to your reader, social media is about two-way communication. It is beneficial to be personable, if not personal, and that includes commonly speaking about yourself in the first person.

3. A well-crafted résumé will be tightly worded, conveying a story in just a very few lines. STAR (Situation, Task, Action, Result) bulleted points, or something close to them, is the expected norm. Although you might include a link to something online, your résumé remains simply a text document.
On LinkedIn, your language should be much less formal, and you can ditch the STAR format.

Demonstrate your accomplishments by including multiple forms of media both in your profile summary and tied to any relevant position you list. Depending on your profession, you might include a PowerPoint financial presentation, a portfolio of your art, pictures of your work product, a PDF eBook, videos or links with an explanation to whatever you wish.

4. Typically you send your résumé out on a targeted basis to recruiters or companies at which you want to be considered. On LinkedIn, your profile is searchable and thereby becomes bait, making you "findable" by anyone seeking to develop a targeted candidate pool of people like you. Positions which you had no idea existed can thereby be brought to your attention. Rather than trying to create a document appropriate for a job, online you can provide a more rounded view of your interests, knowledge and activities.

Ways 5-7 and the complete USNews article

How Getting Creative in Social Media Can Lead to a Job

By 


Gone are the days of simply emailing your resume and cover letter and getting a call back. You need to be creative in your approach to job seeking. After speaking last week at the University of Hartford to students and watching their eyes light up and widen at the thought of working in social media, I had to help.
So here are some of the tactics I’ve used and/or seen that have really worked. And as you’d expect, much of them utilize social media.
Talk to relatives, friends and neighbors. You never know who works in your field and can hook you up with a contact or even a job. So what if that person used to babysit you? Who cares if you mowed their lawn every summer? Times have changed and you’re ready to talk business. They’ll be eager to talk about what they do.
Use Twitter to the max. There are plenty of Twitter chats and Twitter handles to follow that list and discuss job openings. But don’t stop there. Once you see the job opportunity, tweet at the company with that specific job opening. If they are using social media, they’ll see it and respond back. Start conversations with those Twitter handles and connect with their employees on Twitter. And when the recruiter looks for you on these channels, they’ll see you’re already connected to their employees!
Do more than connect via LinkedIn. - More tips and complete article

Linkedin and the Talent Economy: Every Employee is a Recruiter

Posted by Jorgen Sundberg

This is a post written by Dan ShaperoVice President, LinkedIn Hiring Solutions.
Like many functions in the organization, the way in which companies identify and recruit talent has changed more in the past 10 years than it did in the last century. According to Jobvite, 89 percent of companies planned to use social media to recruit in 2011, a source of talent that didn’t even exist at the start of the century. This trend has big implications for both the recruitment profession and the ways companies compete and win overall. But what forces are driving this change, and what can we learn from the companies pioneering this age of recruiting?

Over the past 100 years, there has been a fundamental shift in the way companies compete. 
Historically, the market winners were those who had access to capital and financing. With capital, you could build the biggest plant, make the largest IT investments, or run the most impactful marketing campaign. Capital was important because size, not speed, was how companies won. Today the basis of competition has switched, as technology and the global economy both continue to accelerate the rate of change for businesses worldwide. While in the 1920s and 30s companies could expect to stay in the S&P 500 for 65 years, by the end of the 1990s this tenure dropped to 10 years.

In a world where speed wins, talent is the critical asset. A high performing workforce can see what is on the horizon, reacting and adapting to the environment before the competition. Even in a world of high unemployment, high quality talent has never been in such fierce demand.

At the same time, the tools and services available to professionals to help them take charge of their own careers have never been so prevalent, or so powerful. Professionals have flocked to online networks like LinkedIn, built their professional brands, connected to their peers and, critically, are updating their profiles even when not looking for a job. For the first time, recruiters have access to quality information on passive talent at scale. This has vastly increased the potential candidates available to recruiters beyond the minority who are active job seekers and, according to a recentLinkedIn study with Lou Adler, make up a mere 17 percent of all professionals.

These two trends have come together to change the face of recruitment, and are shifting the recruitment function within the organization. With talent as the critical factor, the best recruiters are becoming strategic assets to the business, and the leaders of talent acquisition close advisors to their executive team.

We recently announced that there are now more than 9,000 companies worldwide using LinkedIn Hiring Solutions: companies like Wal-Mart, which was able to source and on-board an entire senior team in Asia in two months, and companies like the communications provider Polycom, which saved $3.1 million in one year by recruiting through LinkedIn. These companies all offer some vital lessons on how to embrace these trends.

LinkedIn Leads In Social Job Recruiting Followed By Twitter And Facebook

It’s important to note that this study examines activity by recruiters as opposed to actual job hunters. Despitethe rise of Facebook as a source for job seeking and professional networking, Bullhorn’s data shows that recruiters’ LinkedIn networks still drive more views than their Twitter and Facebook networks combined. Recruiters who post jobs on social networks are likely to receive more applications from LinkedIn, with the social network driving almost nine times more applications than Facebook and three times more than Twitter.
One interesting data point from the report—a Twitter follower is almost three times more likely to apply to a job than a LinkedIn connection, and more than eight times more likely to apply than a Facebook follower, indicating that Twitter might be a highly underutilized social recruiting channel. And Twitter followings drive almost twice as many job views per job as their Facebook fan bases.
According to the report, 48 percent of recruiters use LinkedIn exclusively. These recruiters have an average of 661 connections, and don’t leverage the other two networks for social recruiting. From there, recruiters use Twitter more than Facebook. Despite the fact that recruiters have fewer connections on Twitter (37 followers on average), 19 percent are connected to both LinkedIn and Twitter, while only 10 percent are connected to both LinkedIn and Facebook (245 friends on average).

LinkedIn Competitor Branches Out to 300 Million Users

BranchOut, a professional networking app built on Facebook, said it has 10 million registered users that– through Facebook connections–reach 300 million people on the social network.
While trailing far behind its biggest competitor, LinkedIn, in the number of registered users, BranchOut CEO Rick Marini said the site is now taking advantage of Facebook’s network effect to reach hundreds of millions of users, and double the number of users reached through LinkedIn.
It works like this: If someone signs up for BranchOut, all their Facebook friends are immediately put into the apps’ database. This allows BranchOut members and recruiters access to see connections of 300 million Facebook users. Still, the site only has 10 million people who have actually registered full professional profiles.
In essence, BranchOut has taken a bet, similar to companies like social game maker Zynga, on riding Facebook’s 845 million users rather than build an audience from scratch.
The success of companies like BranchOut is important to Facebook, which bases part of its pitch to potential shareholders in its IPO documents on the idea it can serve as a profitable platform for other companies. For example, Facebook currently takes a 30% cut on what Zynga makes using the site, which now amounts to 12% of Facebook’s total revenue.
Marini said BranchOut, which helps link recruiters and job seekers, has experienced rapid user growth. “It’s a network effect business and once you hit a tipping point, then everybody piles on,” he said.
But Marini admits that although BranchOut has a large number of connections, only about 4 million users come back to the app every month.
“If we’re sending people relevant jobs, that’s going to get people to come on a regular basis,” Marini said.
Recruiters also continue to flock to LinkedIn to find job applicants, and the numbers are growing. Last year, 87% of recruiters used LinkedIn, up from 78% the year before, according to data a survey conducted by social recruiting platform Jobvite.

Top 10 Tips For Building A Strong LinkedIn Profile

Author Jay Markunas

Top ten tips for building a strong profile from LinkedIn:


1.  Don’t cut-and-paste your resume. You wouldn’t hand out your resume before introducing yourself.  Describe your experience and abilities as you would to someone you just met.


2.  Borrow from the best marketers. Use specific adjectives, colorful verbs, active construction (ie..”managed project team” instead of “responsible for project team”).


3.  Write a personal tagline. It’s the first thing people see in your profile.  It follows your name in search hit lists.


4.  Put your elevator pitch to work. The more meaningful your summary is, the more time visitors will spend on your profile.


5.  Point out your skills. The Specialties field is your personal search engine optimizer when Recruiters are looking for candidates.

Tips 6 - 10 + Graphic + Complete Article

11 Reasons Why Every College Student Needs a LinkedIn Page

by K. Walsh



While in college, students worry about having enough money for tuition, what to major in, finding time to study, and passing mid-terms and finals. Having a LinkedIn page is probably far from their mind. But it shouldn’t be! LinkedIn is a valuable tool in their arsenal for helping them to establish their career.

It is important to remember that LinkedIn is your professional face to the business world. It is not like Facebook or YouTube. Don’t post goofy pictures, be silly, or say inappropriate things. Put your best foot forward. You are creating your own personal branding and this is your sales letter (about you) to future employers and to the world.
With that in mind, here are 11 reasons why every student needs to join LinkenIn:
  1. Build your professional network. It’s never too early to start building a network with people in your career area. Start by linking to classmates who are in your major. While they are friends and classmates now, in the future they become business referrals. Ask professors who are in LinkedIn to write a recommendation for you. Linking to professors ensure that you will stay connected to them after you graduate. This could be beneficial.
  2. Check out career paths. Find people who are in LinkedIn who are already employed in your desired profession. Check out their profiles to see what they have done to become successful. See if you can incorporate something from their career path into yours.
  3. Prepare for interviews. When you have a job or internship interview, review the profile of the person who will interview you. Having this background knowledge during the interview will help impress the interviewer.
  4. Get referrals. Networking is all about who you know and who those people know. If there is someone in LinkedIn that you would like to meet, ask a mutual acquaintance to for an introduction.
  5. Land internships or jobs while in school. Is there a company that you would like to work for or an internship that interests you? LinkedIn can help you find a common connection to someone at that place of business.
  6. Gain connections from conference attendees. When you meet new acquaintances at a conference that you attend as a student, chances are you do not have a business card to share. Nor do other students. LinkedIn is the perfect place to maintain a connection to those people once you have returned back to school.

Jim Stroud demos Linkedin Signal and how to use it to find job leads.

This episode marks the end of season 1 of The Jim Stroud Show. Subscribe now to get updates on the next season. (Scroll down for more jobhunting resources.)


More Jim Stroud Advice @ 
the Recruiters Lounge

'Are You There God? It's Me, Jobless'

Shira Hirschman Weiss

Last Thursday, the Labor Department released data stating that the number of new unemployment applications is at its lowest since July 2008. While this indicates the economy is picking up speed, the news can either be a beacon of hope or salt rubbed into wounds for the presently unemployed. Faith is in a precarious perch for the religious and jobless. While some become despondent from repeated rejection and thwarted efforts, others cling to faith and turn fervently to prayer.

Deirdre McEachern is a career coach who says she sees clients "whose faith has been enhanced and re-affirmed by the job hunt." One of those clients, Jennifer Bindhammer, was a flight attendant with United in September 2011. "She came to me in early 2002 re-evaluating her life," explains McEachern. "We worked together for several months and in the process she reconnected strongly with her personal faith. Once she deciphered her life purpose, she felt as if God was opening doors for her -- helpful coincidences kept appearing -- like the sign she spotted on a subway platform advertising an MBA program." This literal and figurative 'sign' led the flight attendant to pursue her MBA.

In the process of contemplating the switch to a corporate profession, Bindhammer -- no stranger to the friendly skies -- turned to the heavens. "I enjoyed flying and I enjoyed my job, she writes in a testimonial, "It just wasn't the challenge that I wanted it to be, and realized that I needed to be challenged. When I thought about changing careers, I prayed about it -- I actively prayed."

Bindhammer followed her passion, received her MBA and kept praying. She is now working with an international air transport consultancy that focuses on aviation.

While the former flight attendant's faith was reaffirmed, Fiona (not her real name) reflects on how she sunk into a deep depression when she was laid off from a Public Relations start-up during the late 90s "dot bomb" era. She stopped praying and began spending Friday nights at local bars instead of the synagogue. She could have benefitted from an organization like Project Ezrah, had it been around at the time. The North Jersey based organization was founded in 2001 to aid members of the Jewish community (and now helps Jews and non-Jews alike) who were suffering from the hardships of unemployment.

Rabbi Yossie Stern, Executive Director of Project Ezrah, has seen individuals like Fiona who have been turned off to the synagogue experience, who are angry with God, and who are depressed about their situation to the point of losing faith. His organization has put together programs to help those who feel despondent. Notably, it developed initiatives to professionally retrain unemployed baby boomers.

"When your brother is impoverished, you have to be able to empower him to be self sufficient," he explains, "The highest form of charity is being able to afford someone a job, to help him achieve the same sense of self-esteem and quality of life that you have." His organization provides a wide range of services including a popular job board, career counseling services, financial counseling, mental health counseling, job training, and "in the box and out of the box services. We try to provide it all," Stern says. There is also a LinkedIn group that includes seminars on how to use social networking to find a career and much more. "We empower people to network, which is the best way to find employment."

Fiona eventually found her way back to a public relations career and to the synagogue, but admits that she felt at odds with her faith when things were uncertain: "I didn't feel it was God's fault," she explains, "It was related to a sudden, dark depression, which came about from my unemployment." And which, she admits, also may have been related to the fact that she was in a bad relationship at the time. "When life is unstable, it contributes to the instability of unemployment." Rabbi Stern stresses that it is critical that spouses be encouraging and not place blame due to unemployment. He emphasizes that a support system and building of confidence is essential to one's job hunt.

While Fiona received counseling for her depression, she realized she needed to make significant efforts to find a new job. "The Hebrew word Hishtadlut kept flashing through my head," she says. Hishtadlut means that one must make their own efforts. It relates to the universal concept of "God only helps those who help themselves."

Read the rest of the Huffington Post article

5 Ways You Look Out-of-Date in Your Job Search

by Susan P. Joyce


For most of us, a job search, fortunately, is NOT something we do often enough to be really proficient.  So, when the time comes to job search, we must look at what is effective now – not what we did when we last hunted for a job 2, 5, or 15 years ago.

Effective job search methods have changed a great deal since 2007 because recruiting methods have changed dramatically with the widespread use of the Internet and search engines and, particularly in the last 2 years, with the growth of social media.

If job seekers don’t understand how “the new system” works, they can look out-of-date and less desirable as potential employees.  These are the 5 major ways that job seekers can look out of date. 






Whether over 50, under 30, or in the middle, job seekers risk looking out-of-date by:
  1. Being a ”missing person”!
    I know several older job seekers who are proud to be invisible in Google.  You search on their name, and you may find other people (eek!), but you don’t find them.  When I warn them of this lack of visibility, each has said to me, ”I am protecting my privacy.”  But, they are invisible, which makes them “missing people.”  And that is most definitely NOT good!
    Particularly for people looking for positions in marketing or sales, a lack of positive online visibility demonstrates a lack of understanding of current, effective marketing methods.
    A missing person is a “nobody.” In the 21st century, people often assume that only someone who is 100% off-line, who demonstrably does not understand the Internet, is invisible.  And who would want to hire someone who is obviously out of touch?  So, the employers move on in search of people more up-to-date in their understanding of how the business world works today.  Opportunities lost!
  2. Ignoring the power of the Internet to connect with old friends and former colleagues.
    People often hire someone they already know, at least a little, or someone known to someone they know – in other words, someone in their personal network because hiring someone who doesn’t work out is so expensive. The Internet offers many tools for staying connected, and for re-connecting, with people you liked and respected from your past – Google/Bing, LinkedIn, Facebook, etc.
    Employer “alumni groups” are wonderful for helping job seekers find former colleagues, coworkers, bosses, etc.  You find them on LinkedIn, in Job-Hunt’s Employer Alumni Networking Directory which lists over 250 groups, and by Googling “[employer name] alumni group.”
  3. Having a poor LinkedIn Profile.
    LinkedIn offers people with jobs - and also job seekers – wonderful opportunities to network.  For someone who is employed, they may be more effective in their jobs as a result of the connections they make, the visibility they have, and the information they learn through LinkedIn. 
    For job seekers, LinkedIn offers an opportunity both to showcase their accomplishments and also to demonstrate their understanding of how business is done now. So, use that showcase – list major accomplishments in the “Summary” section, put a description, not just a job title, in the “Professional Headline” section.  Find more ideas and excellent advice in Job-Hunt’s LinkedIn for Job Search section.
    Recruiters love to search through LinkedIn to find potential employees with the right set of skills and experience, offering job seekers a wonderful opportunity to be found, without the effort of finding and applying for jobs. And, the good news about a good LinkedIn Profile is that it eliminates the “inivisibility” problem. 




HOW TO: Use Career Branding to Bring Jobs to You

First of all, career branding is not the same as personal branding. Personal branding is everywhere, and people are starting to develop their personal brands with earnest. But what about career branding? What’s the difference between the two? It’s really quite simple. Personal branding is all about you, what you do, and the type of person you are and portray. A career brand is part of your personal brand, focused on highlighting your current and past professional accomplishments.
Finding a job in this market is harder than it ever has been. Gone are the days of merely looking for jobs on boards. Job searching has evolved into a two-way stream of conversations, connections, and ideas with individuals from around the world.
To pass the competition, you must impress employers with your online presence, your résumé, and in person. To do this, you need to present the unique value you bring to the table. Think of it like this: You are the “product,” and your potential employer is the “target audience.” Your message must compel the target audience to purchase the product. A successful career brand does just that.
Here are a few tips to get you started:
Make Your Brand Sizzle
Determine what special “features” you have to offer that your competitors don’t. This could be any and all of your skills, work experience, and even volunteer experience—it’s all valuable. As a leader in your industry, you have a unique blend of qualifications, talents, expertise, and accomplishments to offer a potential employer.
Use the Right Mediums
Showcase these strong points where recruiters and hiring managers can see—LinkedIn, and increasingly Facebook and Twitter, are great networks for this. Engage in discussions with employers—start by asking questions. Your involvement shows initiative and won’t be overlooked.

Read The Complete Career Rocketeer Article


Guest Expert:
Greg Coyle is the co-founder and Director of Product Development at MyWebCareer. For the past year, Greg and his co-founders at MyWebCareer have been working on developing online tools for career professionals that enable you to discover, evaluate, and monitor your professional online brand. You can visit the beta at www.mywebcareer.com and get your free, personalized Career Score.

Why you should use LinkedIn BEFORE graduation

Working in the Career Center at my university, I have found many peers have never heard about LinkedIn, let alone used it. Many students don’t see its value and think waiting until after graduation to join will work.
However, joining LinkedIn before graduation can benefit students during their college and professional careers.
LinkedIn offers an easy way to break the professional networking ice.
Each social networking tool out there — from Facebook to YouTube — has its own unique purpose. For LinkedIn, that purpose is meeting, networking and communicating with other professionals with whom you’ve got something in common. Many students don’t want to feel left out of the social loop by not using Facebook. Similarly, not using LinkedIn means students will be left out of the professional loop.
LinkedIn contains fewer 18 to 24 year olds than other social networking sites.
The average age for the LinkedIn audience is 45. To college students, this might seem intimidating. However, this means joining LinkedIn gives students and younger professionals an edge over their similarly aged peers who have comparable experiences.
LinkedIn makes it easier to find internships or jobs while in school.
One day while browsing LinkedIn I noticed one of my connections (a former professor) knew someone who worked in my field within my somewhat small hometown. I asked my connection to introduce us. One thing led to another and after some conversations, I landed a (paid!) freelance summer gig at a couple of local newspapers. If it weren’t for LinkedIn, I never would have known that common connection existed and, most likely, would never have gotten the job.
LinkedIn helps students build and maintain professional networks efficiently and effectively.
While it’s always good to ask contacts for a business card, if you forget, you can go home and look them up on LinkedIn. I did this at a conference I went to last year. I met some wonderful students but none of us had business cards. Instead, we knew names and connected with each other on LinkedIn after the conference.

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Ruth A. Harper, an Integrated Marketing Communications graduate student at St. Bonaventure University, has a LinkedIn profile. She also blogs and tweets.

LinkedIn Tips for Job Hunters - Basic To Advanced

It’s been called “Facebook for grownups” and “the world’s biggest networking group.”
LinkedIn is both of those — and more.
Used correctly, LinkedIn can be one of the most valuable weapons in your job-search arsenal.
To get the latest and best tips, I interviewed Rob Mendez, an expert on LinkedIn and other social media, who helps job hunters via his CareerNetworkMinistry.com web site.
Here’s what we talked about.
“First, you have to figure out your target audience and your goal with LinkedIn,” advises Mendez. “Use LinkedIn to network with as many people as possible, because it is not about who you know; it is about who other people know.”
He urges job seekers to make connections at companies they want to work for.
“If you can’t find someone to champion you at an employer, you may have a hard time competing.”
Another tip: Know that first impressions count for a lot on LinkedIn.
“If someone searching LinkedIn and you pop up, they quickly see three things: your name, your picture, and your headline,” says Mendez.
Your name, photo, and headline should be compelling enough to cause someone to click through and view your profile. Otherwise, people will move on to someone else.
How can you make these three items stand out effectively?
For a start, your name can repel more people than it attracts, so play it safe there.
“Some people include an e-mail address as part of their name, or numbers or special characters, in the hopes of being different. Yes, they stand out, but in an annoying way. LinkedIn is a professional network, so make sure your name looks professional,” advises Mendez.
What about your photo? Again, the more professional looking, the better.
“It does not have to be taken at a studio. It should a headshot of you dressed up nicely. Not a body shot, not wearing sunglasses, not at the beach,” says Mendez, who recalls one profile picture of a man in a hammock.
“If I am looking to hire someone, do I really want him working for me, based on this picture?”
What about the headline section of your profile? In a nutshell, make the most compelling claim or promise you can about yourself.
“If I search LinkedIn for a realtor, for example, I can find a thousand of them. The results will include headlines like, ‘realtor, realtor, realtor, real estate agent,’ etc. Then, one profile has this headline ‘I’ll sell your house within 30 days guaranteed or I will buy it for cash, even if it is a bad economy.’ That person just got my attention,” says Mendez.

More Tips and Complete Article @ LinkedIn Tips for Job Hunters

Beyond LinkedIn — Creative Ways to Land a New Job


There was a time when careers advisors would warn jobseekers against printing their resumes on pink paper, using strange fonts or including pictures to make their names stand out in the pile. It was enough to have good skills, solid results and a persuasive cover letter to grab attention, they would say. The rest was up to the interview. Not any more. In an age of almost 10 percent unemployment, LinkedIn profiles, job sites and social media, tech-savvy jobseekers are using all their skills to grab attention and win an interview.
YouTube is for Lolcats and Video Resumes
It worked for Justin Bieber, and for countless other amateur music stars who shot footage of themselves singing into the vacuum cleaner, uploaded it to the Web’s biggest video site and found a record contract and a new career waiting in their comments. Almost. But these things are rare. The more usual route, even for bands, is to build an audience on the pub or student circuit then watch bootlegged versions of their gigs appear on the site once they’ve made it. For people looking for jobs whose descriptions don’t include bad haircuts or television-tossing though, video resumes are becoming an increasingly popular alternative to Word docs and PDFs. Search on the site for “video resumes” and you’ll be offered a list of more than 235,000 results, including both resumes themselves and guides from “experts” explaining what to include and how to make a good impression.

And for some people, it seems to work. When Graeme Anthony began searching for a job with a PR company in England he uploaded a video that showed himself sitting at a table with a guitar in the background. Having introduced himself, he then invited viewers to click through to other parts of his resume, with the clicks leading to new, more detailed clips. It was all well done, very professional and won him a job with a PR company.
But not all video resumes are that well done. Too many look dull and lifeless, with little to offer the viewer but an audio speech. While written resumes needed very little writing skills, the best video resumes need some pretty keen awareness of video editing — and of copyright too.
If the technical challenge of creating a video resume isn’t a big enough hurdle, there are also a couple more.  The resume has to be seen, first of all. Serious jobseekers can’t expect to upload the story of their life and wait for the offers to pour in. Employers, like everyone else on the site, are looking for lolcats not potential employees. Even Graeme Anthony’s video was unlisted and viewable only by those who had the link. The video might be the resume but you’ll still need a cover letter to persuade people to look at it.
And there’s also the matter of being taken seriously. Some of those 235,000 results for video resumes include some pretty toe-curling spoofs.  You don’t want to look anything like Dave.

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The Job of finding a Job!!

posted by Dean DaCosta

The Job of finding a Job!!



That is right finding a job is a job, if you cannot commit a minimum of 3-4 hours a day looking, than you will lessen your chances of success. So were to start? What to do first? Well the first you need to decide is what you want to do. What kind of job do you want? What kind of company do you want to work for?

Once you have figured that out, you need to write a resume, learn how to write a cover letter, a thank you letter, and other job hunting communications. I will discuss these in a separate posting.

So you have your resume and it is time to make a search plan. A search plan is basically the places, resources, and methods you will use to search for a job. Let’s look at some of these:

Social Networking: LinkedIn, Twitter, Zoom Info, etc.. You need to create your brand (see my post on social networking). You need to google yourself and see what is out there about you. Join groups on LinkedIn and Twitter and be involved. Answer questions in the groups on LinkedIn, show you have knowledge and are not afraid to share it. Make sure you have a professional profile on Zoom Info. One big key is to remember anything posted on social networks is viewable and trust me companies are looking. Also keep in mind some of these social networking sites, have areas dedicated to job hunters and jobs such as tweetmyjob and more. In addition there are tools out there than can make social networking easy, such as tweetdeck and jobdeck. These tools allow you to post, and monitor the main social networking sites and most of the sub-sites, like the ones above all at once. Remember while I have listed allot of tools and sites, I have not listed them all.

Job boards: These are the Monsters, Dices, Careerbuilder, etc… Remember you need to not only search, but post your resume as well. These sites are also good places to do research. Also look for niche boards that cater to the types of jobs you are most interested in.

Companies: While job boards and social networking are great, they still do not hit every place. You need to check company websites as well. A good place to find allot of the companies in your area is LinkedIn, you can also check the below web address: http://www.hoovers.com/100003475-1.html .

Associations and Alumni groups: These can be very effective networking tools, and allot of their own websites with job boards, such as SHRM (Society of Human resource Management).

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