Sunday, October 23, 2022

Who Gets the Last Word on Steve Jobs? He Might.


“One of the things that excites me about archives is the warts and all,” said Courtney Chartier, an archivist at Columbia University who has worked on Martin Luther King Jr.’s archive and the papers of Tony Kushner, the playwright. “People are complicated, and that’s something we shouldn’t shy away from.”


The Steve Jobs Archive deviates from the repositories of other famous business leaders who largely left their material to corporate or library archives. About half of Harvard Business School’s 25 greatest business leaders of the 20th century left behind personal archives that are open to the public in libraries or museums, including Henry Ford, Thomas Edison and Asa Candler, who built Coca-Cola.
Other iconic business founders such as Walt Disney, Sam Walton and Ray Kroc entrusted their papers to the companies they built, allowing those collections to become the cornerstone of corporate archives.

Much of that corporate archive material is closed to the public, but some companies, such as the Walt Disney Company, make personal correspondence, notes, speeches and other items available to authors for research.

“We don’t censor,” said Becky Cline, director of the Walt Disney archives. “We just vet.”


The new Jobs archive debuted with a minimalist website containing eight pieces of video, audio and writing that express what the archive calls Mr. Jobs’s “driving motivations in his own words.” The items, three-quarters of which were already public, can be accessed by clicking through maxims made famous by Mr. Jobs, including “make something wonderful and put it out there” and “pursue different paths.”


The next steps for the archive are shrouded in the kind of mystery associated with the way Mr. Jobs ran Apple. About all that’s been publicly disclosed is that Ms. Powell Jobs hired a documentary filmmaker to gather hundreds of oral histories about Mr. Jobs from former colleagues. Where that material will be stored and who will have access to it has not been revealed.


Read the full NYTimes article“One of the things that excites me about archives is the warts and all,” said Courtney Chartier, an archivist at Columbia University who has worked on Martin Luther King Jr.’s archive and the papers of Tony Kushner, the playwright. “People are complicated, and that’s something we shouldn’t shy away from.”


The Steve Jobs Archive deviates from the repositories of other famous business leaders who largely left their material to corporate or library archives. About half of Harvard Business School’s 25 greatest business leaders of the 20th century left behind personal archives that are open to the public in libraries or museums, including Henry Ford, Thomas Edison and Asa Candler, who built Coca-Cola.
Other iconic business founders such as Walt Disney, Sam Walton and Ray Kroc entrusted their papers to the companies they built, allowing those collections to become the cornerstone of corporate archives.

Much of that corporate archive material is closed to the public, but some companies, such as the Walt Disney Company, make personal correspondence, notes, speeches and other items available to authors for research.

“We don’t censor,” said Becky Cline, director of the Walt Disney archives. “We just vet.”


The new Jobs archive debuted with a minimalist website containing eight pieces of video, audio and writing that express what the archive calls Mr. Jobs’s “driving motivations in his own words.” The items, three-quarters of which were already public, can be accessed by clicking through maxims made famous by Mr. Jobs, including “make something wonderful and put it out there” and “pursue different paths.”


The next steps for the archive are shrouded in the kind of mystery associated with the way Mr. Jobs ran Apple. About all that’s been publicly disclosed is that Ms. Powell Jobs hired a documentary filmmaker to gather hundreds of oral histories about Mr. Jobs from former colleagues. Where that material will be stored and who will have access to it has not been revealed.


Read the full NYTimes article for the complete article

Tuesday, October 18, 2022

How Steve Jobs Hired and Retained His Top Employees - A-players are worth their weight in gold. Here's how to treat them.

BY TOMMY MELLO

All it takes is one great employee to change the whole business

Just ask Steve Jobs

Here's what he said in a 1998 interview:

"I noticed that the dynamic range between what an average person could accomplish and what the best person could accomplish was 50 or 100 to 1. Given that, you're well advised to go after the cream of the cream ... A small team of A-players can run circles around a giant team of B and C players." 

It's not just Steve Jobs. After interviewing more than 20 billionaires and 300 CEOs for his book, Geoff Smart emphasized the value of A-players:

"We define an A-player this way: a candidate who has at least a 90 percent chance of achieving a set of outcomes that only the top 10 percent of possible candidates could achieve."

That's been true in my experience, too -- 20 percent of your people will generate 80 percent of your results. My A-players get more five-star reviews, close more jobs, and charge more because they believe in the product and company. 

A-players are especially important when most industries are getting disrupted. Even in my industry, home service, there are vultures all over. Google and Amazon are coming in big time. If you don't have a team of A-players -- and you don't move fast -- you're screwed sooner or later. 

So how can you find and hire your best employees? Here's what I recommend: 

Create an "A-player avatar"

Hiring the wrong employees can cost you a fortune.​​ A study by the Society for Human Resource Management (SHRM) shows that an employee is worth six to nine months of their salary. If your employee has a $5,000 per month salary, you lose up to $45,000 when you let them go. 

So make sure you understand what the perfect employee is. Don't hire until you figure this out! Ask yourself the following questions to define your "A-player avatar":

  • What are they like? Where do they hang out? (This helps you run ads to target them.)
  • What are they motivated by? (Everyone's different: Some people might want PTO. Some people might want to go out of town regularly. Make a list of common motivations.)
  • And, most important, what makes them great? Who's the perfect employee for your business?  

Recruit, don't hire

There were times when we were forced to hire people I didn't get along with. And I thought, "Man, there just aren't good people out there." Then I realized that recruiting -- finding great people -- is not putting an ad up and waiting for them to come to you! Recruiting is going out there and getting them. 

Think about this: Can you build a baseball team or a football team by just having people show up to the scrimmage? Or should you go out and get 'em? What's going to work better? 

The best employees are the ones who are recruited. The majority of your hires -- over half of your employees -- should be amazing people you recruit away from other companies! 

So, how do you do that? Call customers up and ask them if they know anybody who might fit a certain role. And, more important, ask your best employees.

Turn your A-players into recruiters - Read the rest of the Inc. article